Booth # 122. High quality, community-friendly event is sponsored by the Palo Alto Chamber of Commerce and the City of Palo Alto. The festival-now celebrating its 36th year-takes place on tree-lined University Avenue in beautiful downtown Palo Alto, a vital economic area 35 miles south of San Francisco. Join more than 300 artisans, many local favorites, as well as creative folks from all over the country. Sat & Sun 10am - 6pm. Downtown Palo Alto, CA. University Avenue between High and Webster Streets.